

Rebranding of Palace Museum’s Reputation: A Case Study of “Palace Lipstick”
Rebranding of Palace Museum’s Reputation: A Case Study of “Palace Lipstick” 故宮IP口碑的復新歷程分析:以故宮限量口紅為案例 Introduction On February 18, the...

Setting the Agenda through Social Media:Social Media Plan for YAMA Foundation
Audit 1. General Description 1.1Nature l Type of organization: Non-profit, non-government Yoga-related organization l Ownership:Private...

Research on the Preference for Mainland Television Dramas among Hong Kong Residents
Introduction The topic of our study is the preference for mainland TV dramas among Hong Kong residents. In this study, we want to...

Agenda-setting under Algorithm: Constructing and Re-constructing "The Daily Me" in Social Media
Introduction In 1995, MIT technology specialist Nicholas Negroponte predicted a new paradigm of news production --"The Daily Me" in his...

Earthy Videos and Subculture: Earthy Videos’ Popularity between Urban and Rural Audiences
Find more Pics and Videos in https://353811924.wixsite.com/5711 Catalog Introduction I Background of the Paper II Objective of the Paper...

Mobility and Social Media: Facebook’s Influence on Hong Kong Pregnant Domestic Workers’ Mobility
Introduction Pathfinders, a non-governmental organization in Hong Kong, devotes itself to help Hong Kong’s pregnant, migrant women...






